About BNI

About BNI
We are the world’s leading business referral organization with over 270,000 members in 9,500 chapters worldwide. In 2019 alone, members generated $16.7 billion in revenue through referral business. Members are supported by a global team that provides training, structure and the technology needed for success.
We Are Global
Global Members
Member Referrals
Global Chapters
Member Generated Business
Our Mission
The mission of BNI is to help members increase their business through a structured, positive and professional referral marketing program that enables them to develop long-term, meaningful relationships with quality business professionals.
Core Values
BNI is built on a set of guiding principles which form the foundation on which members interact, conduct themselves and fulfill their goals. At BNI, we’re Changing the Way the World Does Business®.

Givers Gain®
Be willing to give first, before you expect to gain. Like the farmer who must plant seeds before crops will grow, you must invest first, giving unconditionally yields the best results.

Traditions + Innovation
Traditions are your foundation while innovations are your opportunities. Always keep your feet firmly planted with your traditions while you reach to the sky to create innovation.

Building Relationships
No one is successful by themselves. Becoming good at developing relationships, and building a network is the key to success in business and in life.

Lifelong Learning
Your value grows as you develop your knowledge and skills. Create a curriculum based on the person you want to become and follow that curriculum to get yourself there.

Accountability
The only way to build trust is to make promises and keep them. Be the one that follows through, even when it appears no one is looking.

Positive Attitude
BNI provides an environment that enables you to surround yourself with people who want to help you succeed.

Recognition
Recognition is the fuel that builds organizations and societies. The person who masters the art of recognition attracts a strong network.